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Christian Author Bootcamp Week 6- Create an Email Signature

Posted by admin on Jul 26, 2010 in Marketing, Resources

Welcome to week four of the Christian Author Bootcamp! This is a ten week book promotion blitz created to help you whip your publicity plan into shape. This week your challenge is to create an email signature. It’s a simple, but powerful task to help you get the word out about your book.

If you have a Yahoo! email account follow these instructions for creating an email signature.

If you have a Google email account follow these instructions for creating an email signature.

If you have an Outlook Express email account follow these instructions for creating an email signature.

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Christian Author Bootcamp Week 5- Create a Speaking Sheet

Posted by admin on Jul 19, 2010 in Uncategorized

Welcome to week five of the Christian Author Bootcamp! This is a ten week book promotion blitz created to help you whip your publicity plan into shape. This week your task is creating a speaking sheet. As an author you are most likely an expert in something. As an expert you have an opportunity to take part in speaking engagements that not only allow you to share your expertise but also to promote your book.

Remember to include a brief bio, information about your book, contact details and a few options for topics you are willing to approach. Here is an example of a speaking sheet for author Mimi K.

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Christian Author Bootcamp Week 4- Offer Special Discounts, Conduct a Giveaway

Posted by admin on Jul 12, 2010 in Marketing, Resources

Welcome to week four of the Christian Author Bootcamp! This is a ten week book promotion blitz created to help you whip your publicity plan into shape. This week we’re talking about using special discounts as an incentive to get people to purchase your book and about conducting a book giveaway.

Ambassador International often provides custom coupon codes to authors who want to provide a special discount through marketing materials or to people who attend a special event. The coupon codes are valid only in the Ambassador International online bookstore. Check with your publisher about getting a coupon code that you can distribute.

If you decide to host a giveaway of your book make sure you promote it through Twitter, Facebook and more. Enter your giveaway on giveaway listings hosted by other blogs. Here is a long list of blogs that promote various weekly giveaways. You must enter your information into each site, but it can be a great way to get the word out about your giveaway.

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Christian Author Bootcamp Week 3- Write and Distribute a News Release

Posted by admin on Jul 5, 2010 in Authors, Marketing, Resources, Uncategorized

Welcome to week three of the Christian Author Bootcamp! This is a ten week book promotion blitz created to help you whip your publicity plan into shape. This week we’re taking on the task of writing a news release and distributing it to various media outlets. Watch the video and then find the links mentioned below.

This week we talked about writing a news release which requires thinking like a reporter. If you need a little more help with your news release check out this post I write last year about developing your story pitch.

Distribute your news release using free services like PRLog.org.

You may also choose to target Christian media using resources like the Christian Media Connect Source List.

If you’re on Twitter (and you should be after last week!) try connecting with news outlets and reporters using MediaOnTwitter.com.

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International Christian Retail Show Kicks off in St. Louis

Posted by admin on Jun 28, 2010 in Marketing, News, publishers

Take a tour of the new and improved Ambassador International booth at the International Christian Retail Show! The show kicked off this morning and runs through Wednesday. Stop by booth 2010 and visit us if you are attending the show! If you’re not attending, be sure to enter our HUGE FREE giveaway! Our new division, Ink Swift, is giving away a free publishing package worth $995 and you can enter online at InkSwift.com.The winner will be selected at random here in St. Louis on Wednesday.

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Christian Author Bootcamp Week 2- Join the Conversation

Posted by admin on Jun 28, 2010 in Uncategorized

Welcome to the second week of the Christian Author Bootcamp– a ten week book promotion blitz. We’ll be sharing free or low cost resources to help you whip your publicity plan into shape. This week we’re talking about joining the conversation.

To join Twitter start here.

To search Twitter and find out what people are talking bout try Twitter Search.

To set up Google Alerts click here.

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Ink Swift Giving Away Free Publishing Package Worth $995

Posted by admin on Jun 22, 2010 in News, books

Win a Publishing Package from Ink Swift

Have you always wanted to publish a book? Now you have no excuses! In honor of their recent launch, Ink Swift is giving away a free publishing package to one lucky person. Just fill out the form at InkSwift.com for your chance to win this prize valued at $995. The Ink Essential publishing package includes:

  • Custom Cover Design
  • Professional Formatting
  • Online Retail Distribution
  • eBook Format and Distribution
  • ISBN Assignment
  • 25 Complimentary Copies
  • 50% Discount on Reorders
  • Much More!

A winner will be chosen at random on our about June 30 at the International Christian Retail Show, so get your entry in right away! For a copy of the official rules email tlowry [at] inkswift [dot] com.

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Christian Author Bootcamp Week 1– Create an Online Home Base

Posted by admin on Jun 21, 2010 in Marketing, Resources, Uncategorized

Welcome to the first week of the Christian Author Bootcamp– a ten week book promotion blitz. We’ll be sharing free or low cost resources to help you whip your publicity plan into shape. This week we’re focusing on creating an online home base.

To create a Facebook Fan Page start here.

To launch a free blog we suggest using Wordpress.

And if you already have a book selling on Amazon, create an Author Central page.

Feel free to leave links to your newly created online home base so we can check them out. And come back next week for a fresh assignment.

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Introducing the Christian Author Bootcamp

Posted by admin on Jun 11, 2010 in Uncategorized

Christian Publishing Tips is excited to introduce the Christian Author Bootcamp, a ten-week book promotion blitz. Over the summer we’ll be handing out one assignment a week to help authors whip their book publicity into shape. Watch this video to get the details.

So don’t forget to come back here on Monday, June 21 for your first assignment in the 10-week Christian Author Bootcamp. For reminders on Twitter, be sure to follow @ChristianPubTip.

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Ink Swift Rewrites the Book on Self-Publishing

Posted by admin on Apr 15, 2010 in Marketing, News, publishers

More books are being self-published than ever before, according to statistics just released by RR Bowker. In 2009, a whopping 764,448 titles were self-published. The number of books traditionally published fell to 288,355.  Self-publishing is a great way for new authors who want to jump into the marketplace and now there is a new option offering more books, perks and control than the competition.

Ink Swift, a division of Emerald House Group is committed to helping writers achieve their dreams of becoming published authors without sacrificing any quality or control. “I’ve heard from so many authors who tried the self-publishing route and were very disappointed,” says company COO Timothy Lowry. “They ended up with an inferior product and very few books in their hands to sell. We created Ink Swift so authors interested in self-publishing would have a better option.”

In honor of the launch of InkSwift.com, all customers will receive a free book trailer video with the purchase of any package.  This incredible marketing tool will be professionally produced by a media expert with more than a decade of industry experience. The video will be created with the goal of capturing the author’s audience. This limited time offer is valued at over $200.

Ink Swift offers three package levels, with prices starting at just $995. Authors can choose from Ink Essential, Ink Select or Ink Premium. “To ensure a custom experience, authors are able to add on services like websites, press releases and publicists,” explains Lowry. “We want to make sure people are getting exactly what they want.” So if you’re considering self-publishing, we suggest you check out Ink Swift.

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